Where is Your Pepsi® Coming From?

Sun, Apr 2, 2006

Business, Marketing, Technology

Alumimum can packaging may be hard to repack, once you open it, you cannot close it the way it was before and you need expensive machinery to pack up any liquid drink the same way it looked before.

But in many countries, there are still bottling plants that pack soda is bottles. And if ever you get a bottle of soda, make sure you are getting the soda from the real source.

Stringer by Wathiq Khuzaie
Hmmm… let me see, this looks authentically like Pepsi, ok, I’ll take that!

Stringer by Wathiq Khuzaie
Clean up the Pepsi bottles, make sure no germs are in there! We don’t want our customers to get sick.

Stringer by Wathiq Khuzaie
Yes, we don’t just let water run in them, we actually brush them from the inside with ISO 9000/9002 high quality Pepsi bottle brushes. We have strict quality control here, that is why we are ISO certified.

Stringer by Wathiq Khuzaie
I think if I face all bottles in the same direction, it will help in our sales and marketing. Let’s get the Pepsi brand name clearly visible for the best branding effect. Good branding recall, being ubiquitous always helps in sales.

Stringer by Wathiq Khuzaie
Com’on, you can work faster than that! That is not carbonated Pepsi, so it is easy to pour. Tell me when you’re done ‘coz I need that tray for my oil change.

Stringer by Wathiq Khuzaie
Let’s prepare the industrial grade CO2 tanks to add in the gas. Perfect I’m ready, bring the Pepsi bottles over here!

Stringer by Wathiq Khuzaie
Yes sir, here are the filled up Pepsi bottles ready for carbonation.

Stringer by Wathiq Khuzaie
Perfect! Water (H2O) with dissolved Carbon Dioxide (CO2) forming Carbonic Acid (H2CO3). Making Pepsi soda is easy as 1, 2, 3. Nothing high-tech about soda making, anyone can do it in their backyard. I should make a book, Pepsi – DIY, or Making Pepsi for Dummies, or Idiots’ Guide to Pepsi Making!

Stringer by Wathiq Khuzaie
Wow! This looks like a good photo even the real Pepsi guys can use for their website.

Stringer by Wathiq Khuzaie
Seal the Pepsi well. Make sure those Pepsi bottle caps are on firmly. We don’t want germs getting in there for the health safety of our own Pepsi drinkers. Remeber, we are an ISO9000/9002 company.

Stringer by Wathiq Khuzaie
Ok, it’s quality control time. Ok, Pepsi crate 204 Pepsi bottle 9 does not pass QC. There is a curly hair floating in there. But we used up all the bottle caps and we buy those at wholesale, and we might not reach are target market monthly quota of Pepsi that will affect our 1st quarterly sales. Well ok, this passes then, they will not notice that. But please, be more careful next time ok? Stop those scratching while filling up the bottles.

Disclaimer: All text above and below are not actual quotes of people photographed. Images are copyrighted by Getty Images taken by Wathiq Khuzaie in November 2004. This website nor Getty Images makes no representations or warranties regarding names, trademarks or logos appearing in the images above. Images cannot be used for commercial or promotional use.

Great, just when I wanted to use the images to promote our Pepsi bottling plant in all our marketing collaterals, I cannot use the images for commercial and promotional use. Oh well, word-of-mouth advertising still works.

About the Photos: BAGHDAD, IRAQ – NOVEMBER 5: A fake Pepsi factory November 5, 2004 in Baghdad, Iraq. Most of the goods sold on the Iraqi market are counterfeit; that includes goods as varied as household appliances, cosmetics, soft drinks, watches. European Union leaders will present a reconstruction aid package to Iraqi Prime Minister Iyad Allawi as they try to forge stronger ties with U.S. President George W. Bush after bitter internal divisions over Iraq. (Photo by Wathiq Khuzaie/Getty Images)

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This post was written by:

Benj Arriola - who has written 142 posts on action online.

Started a career as a chemist. Worked in the industry and academe and pursued a master's degree in chemistry. Then one day, here I go, start a computer shop, then web company in 1999, won a few awards and just started a web career working on websites of various companies and making sure the websites work for them.

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3 Comments For This Post

  1. koryn Says:

    Where did you get these photos from Benj.
    Crazy. :)

  2. Maita Says:

    Hi, Benj. This is a great expose’. Would like to think we are not that 3rd world in the Phils to re-bottle this way!

    Love the Pepsi caps photo, though. Great marketing tool, isn’t it?

  3. Anthony Scalia Says:

    I only drink Pepsi from a 500 ml plastic bottle. kaya safe ako

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